Coudelaria Clothing
Introduction
Trendy Rules was honored to collaborate with Coudelaria Clothing in the launch of their complete clothing brand. Our team was deeply involved from the inception of the brand to the final production, focusing on every detail to create a line that reflects both luxury and functionality. This project encompassed a wide range of products, including accessories like sunglasses and belts for both men and women, as well as clothing items like t-shirts, polo shirts, and horseriding leggings.
Project Details
1. Conceptualisation and Design
Product Range:
Our work with Coudelaria Clothing included the design and development of a diverse product range, featuring sunglasses, belts, tshirts, polo shirts, and horseriding leggings.
Design Process:
We collaborated closely with the client to design each product, selecting premium materials and ensuring that every item aligned with the brand’s luxurious and sophisticated image.
2. Sourcing
Material Sourcing:
High-quality materials were sourced from Italy, including the acetate and lenses for the sunglasses and the leather for the belts. Our sourcing strategy focused on securing materials that reflect the brand’s commitment to excellence.
Sustainable Practices:
We ensured that all materials were sourced responsibly, aligning with both Coudelaria Clothing’s values and industry standards.
3. Accessories
Sunglasses:
The sunglasses feature Italian lenses and Italian acetate, and each pair is handmade to ensure the highest quality. We focused on creating a product that combines both style and functionality.
Belts:
The belts are crafted from high-quality Italian leather, embodying both elegance and durability. The design process included careful selection of materials to ensure that the final product met the brand’s standards of luxury.
4. Clothing
T-shirts and Polo Shirts:
We developed a range of t-shirts and polo shirts that are not only stylish but also comfortable and durable. The fabrics were carefully chosen to ensure a premium feel.
Horseriding Leggings:
Special attention was given to the design of the horseriding leggings, focusing on both performance and comfort. The materials were selected to provide flexibility and support for equestrian activities.
5. Packaging
Premium Packaging:
The project also included the design and development of packaging solutions that reflect the brand’s luxurious image. We sourced and developed packaging that is both elegant and sustainable, ensuring that the unboxing experience is as premium as the products themselves.
Outcome
The launch of Coudelaria Clothing was a resounding success, with a comprehensive product line that includes luxurious accessories and high-quality clothing. The brand now stands as a testament to our commitment to quality, attention to detail, and ability to bring a client’s vision to life.
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